Challenge
Founders don’t just want a website—they want a brand. But most advice out there is outdated, generic, or totally unrelatable.
Solution
The SQSP Guide To… is a sharp, stylish video series for modern entrepreneurs. Each episode delivers tactical branding and business advice through creator stories—blending expert tips with real-world experience.
The tone is playful but smart, premium but punchy.
Goal
– Establish SQSP as the go-to for creative entrepreneurs
– Drive organic traffic through SEO + YouTube
– Deliver real value with shareable, evergreen content
Produced By
Squarespace
Team
Rebecca Rumble – Senior Brand Creative Director
Karen Masumoto – Lead Creative
Danille Cheesman – Senior Copywriter
Myke Dodson – Producer
MJ Lat – Director of Photography